Our Services

The experience and excellent reputation you can trust.

Dr. Daniel L. Gauerke is a Waupaca native and an optometrist with more than 30 years experience.  For more than 25 of those years, he has been practicing right here in Waupaca at Broadway Vision Center.  With his knowledge, experience and clear commitment to eyecare excellence, Dr. Gauerke has earned a reputation as one of the area's most trusted vision-care providers with thousands of satisfied patients.

Dedicated to this community and its people.

Dr. Gauerke grew up in Waupaca, graduated from Waupaca High and learned from these local roots the value of helping the community.  Today, Dr. Gauerke still makes Waupaca his home, as do a large number of his family members.  For these reasons and with deep, strong ties, he - along with all of us at Broadway Vision Center - is committed to helping the people of Waupaca and surrounding communities protect their precious vision and see their best.

Where "old-fashioned" compassion and commitment meet state-of-the-art eyecare.

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Through the decades, Broadway Vision Center has made a point of being the first eyecare provider to introduce new lenses and eyewear products to the area.  In addition, we know that technology is essential to the quality vision care on which we've built our reputation.  So, while we're known for our experience and uniquely personal and dedicated care, we invest in many of today's most advanced tools and methods.

A philosophy of prevention, attention and total service.

At Broadway Vision Center, we take a personal, proactive approach to your vision.  We care about your eyesight and eye health, which  is why we meet your needs with attentive care from the heart.  At the same time, Dr. Gauerke is known for paying attention to the details, "diving" into things that may seem subtle or unimportant.  Here, you can expect us to be efficient and focused on preventing problems, because "reactive" care down the line may be too little too late.

The caring you and your family deserve.

Here at Broadway Vision Center, the centerpiece of excellent eyecare is "care."  Dr. Gauerke is known for relating well with patients with his sense of humor but also with his warmth and sense of compassion for your needs.  On top of that, he cares enough about you and your eyesight to provide a unique value in eyecare - the value of service, quality and heartfelt dedication to great healtcare for you and your family.

Comprehensive Eye Care Services in Waupaca

Whether you need a yearly eye examination or advanced treatment for eye disease, at Broadway Vision Center we believe that your complete eye care enhances your total quality of life.  Our eye care clinic provides eye exams, contact lens fittings, medical eye care and children's eye exams. If you suffer from red eyes, eye allergies, cataracts or glaucoma, you can trust that Dr. Daniel L. Gauerke has the expertise and experience needed for proper diagnosis and care.

Read on to learn more about the specialized eye care services we provide at our Waupaca clinic, just minutes away from New London, Plover, Berlin, Wautoma and Weyauwega.

Don't delay. Maintaining healthy vision is a lifetime investment.
  • Contact Lens Services: A wide range of Contact Lenses to fit your needs.
  • CareCredit: As a service to our patients, we are pleased to offer the CareCredit card, the nation's leading patient payment program.
  • OPTOS Retinal Exam: Annual eye exams are vital to maintaining your vision and overall health. We offer the optomap® Retinal Exam as an important part of our eye exams.
  • Optical Coherence Tomography: Scanning laser ophthalmoscope to diagnose and treat glaucoma.
  • Computerized Electronic Records: Digital record-keeping helps us run on-time, increase accuracy and provide the highest standard of eyecare.
  • On-site Finishing Lab: Our edger allows fastest possible local service for eyeglass lenses, including same day and next day service in some cases.
  • Product Warranty: Product and Pro-rated warranties.
  • Nutrition Counseling: We carry Nordic Naturals and other eye emphasis supplements in our office for your convenience.
  • Optical Laboratory: Adjustments, repairs, and cleaning.


Epigenetic Health for Optometrists and Patients

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